What's keeping you from stealing the hearts and minds of your crowd?

What's keeping you from stealing the hearts and minds of your crowd?

 

Win hearts and minds by personifying your tribal identity and steering the behaviour of your tribe members.

 
 

Tribe Initiated Thinking.

Tribes are the starting point of our philosophy. Some claim this to be a simple bottom-up strategy, but in our way of working we call this: Tribe Initiated Thinking©.

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Behavioural Design.

Behaviour design is a set of techniques and patterns you can use to change the way people behave and make decisions, or design that draws on behavioural psychology.

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Stories we wrote.

Stories we wrote.

What we do.

Plan.


Brand Strategy
Concept Design
Social Architecture

Build.


Brand Expression
Creative Direction
Community Design

Connect.


Brand Activation
Experience Creation
Social Media Management

Gaga is an independent creative consultancy on a mission
to build close-knit tribes and tribe-empowered brands.

If you’re looking for a big, corporate agency, back away slowly.
If, however, you want an agile crew of ingenious mavericks, then look no further.

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What we believe.

A brand should not be a cause in itself. Engaging brands should look at themselves as platforms of exchange between humans, gathered in tribes. These tribes are the starting point of our philosophy. Some claim this to be a simple bottom-up strategy, but in our way of working we call this:
Tribe Initiated Thinking©.

 

Analysis.

Map out the different target tribes and develop a detailed understanding of what distinguishes them.

Tangents.

Once we clearly articulated our tribes, it’s time to find our similarities. Where do our needs meet.

Interactions.

By understanding and adopting the dynamics of the tribe, we help define, build and lead conversations within the tribe.

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Don’t miss out on the bad stuff either.

Vesten 15
1785 Merchtem

Gaga
BE 0865 581 478